The Backfire effect

20 Jun The Backfire effect

I have always had great success using this technique.  I never called it the backfire-effect, I just saw it as ‘acknowledgement’ but either way, it does work.  Read on and improve your communications:

“Not only do folks try to confirm preexisting beliefs with evidence known as the confirmation-bias. But when supplied with contradictory evidence, those preexisting beliefs can become irrationally even stronger.”

https://m.signalvnoise.com/the-backfire-effect-how-you-can-persuade-even-your-toughest-customers-or-two-year-olds-c688ed29fe05?gi=f0fd2738b356#.jr0w5b1vw



NEWSLETTER

Improve Your Communication Skills With Our Newsletter

Signup today & you'll receive free tips & gems of wisdom that'll
inspire & help you communicate better with your colleagues!

And don’t worry, we hate spam too!
You can unsubscribe at anytime.